Oct 212014
Guest Blog: How to Prepare your Rental Property for a Safe and Fun Halloween

By Nicoleta Iudean Halloween—the most fang-tastic celebration of the year—is just around the corner. Most of your residents, both kids and grownups, will keep busy these days with choosing the spookiest costumes, buying sweets, carving pumpkins and putting up creepy decorations in their apartments. On the other hand, you—as a landlord or property manager—face some [...]

Oct 072014
Guest Blog: Fighting Fire with Planning, Preparation and Communication: What Multifamily Managers Need to Know

By Brian Taylor, Executive Director, Talega Maintenance Corporation, Managed by FirstService Residential Managers of multifamily properties face critical challenges every day. They perform multiple tasks simultaneously, proactively assessing and enacting strategies to improve property features and systems, developing and implementing marketing plans and reacting to the troubles that surface on any given day. Inevitably, managers are [...]

Sep 302014
What Renters Want with Jessica Fiur: The Simpsons, Family Guy and Multifamily Community Outreach

You are either a Simpsons fan, or a Family Guy fan. Sure, they both have similar premises, and they’ve both been running forever. But The Simpsons used to be is clever and offers an endless supply of quotable lines (ex: “You’ll have to speak up! I’m wearing a towel!”), while Family Guy is meaner and [...]

Sep 292014
Guest Blog: Tackling Seismic Retrofits

By Homer Yim, Territorial Manager, Simpson Strong-Tie Twenty-five years ago, the Loma Prieta earthquake struck the San Francisco Bay Area. Lasting only seconds, the quake measured 6.9 on the Richter scale and left thousands of residents homeless. The images were unforgettable: Neighborhoods on fire, failing bridges, and homes in the Marina District collapsing in heaps [...]

Sep 182014
'What Renters Want' with Jessica Fiur: Are You Doing This Crucial Step for New Employees?

In high school, I got a job at a well-known undergarment chain store at the mall as a sales associate. My first day at work, I was given a tape measure to wear around my neck and was told to stand in the front of the store. I knew nothing about the different fabric or [...]

Sep 112014
'What Renters Want' with Jessica Fiur: Using U2's New Album Strategy for Multifamily

A lot of new and surprising things were revealed during Apple’s announcement this week, besides the fact that we’re all throwing out our current functioning phones to get the iPhone 6 (which is neither new nor surprising, but rather old news, and, at this point, frankly a cliche): We can soon pay for everything with [...]

Sep 052014
Guest Blog: Leading the Pack: Technology Trends that Give Multifamily Executives the Modern Edge

By Nat Kunes, Vice President of Product, AppFolio Property Manager In today’s competitive market, multifamily professionals need to bring their “A” game. While the market ebbs and flows, finding the best team to run your business and making the most cost-effective decisions are always going to be essential components of a strong business strategy. Making sure [...]

Sep 042014
'What Renters Want' with Jessica Fiur: Kids of Today's Renters are Tomorrow's Renters. Here's How to Get Them.

When many apartment marketing teams put together their marketing plans, they usually target adults. OK, sometimes student housing communities will target the students, but really, even then it’s mostly to their parents. But why shouldn’t they? Adults are the ones with the money. Why bother marketing to kids? After all, they’re noisy and messy and [...]

Aug 252014
'What Renters Want' with Jessica Fiur: 5 Reasons Renting Trumps Owning (As Told by a Former Renter)

To [poorly] paraphrase that old commercial for bald guys, “I’m not just an editor for a multifamily publication, I’m also a renter.” Or, at least I was. Recently, I bought a house. So, bye bye, renting, at least for the foreseeable future, and, hello, bright pink walls if I so choose (not that my husband [...]

Aug 182014
Guest Blog: Green Amenities for Multi-Housing: Plug-in Electric Vehicle Chargers

By Christine Kehoe, Executive Director, California Plug-In Electric Vehicle Collaborative Chances are you’ve seen a plug-in electric vehicle (PEV) on the road, parked at the mall, or even driving in your neighborhood. These days, it’s not uncommon. There are more than 234,000 PEVs in the nation and many vehicle models from which people can choose. [...]